We would all like a quick and easy way to reach the top of search engines, but that stopped many years ago. Now if you want a top Google listing, you work for it. Or you can choose a phase so obscure that nobody else has ever thought of it!
So why do people fall for this. Because we all like it easy and if it is too good to be true we believe that it this is the exception. It never is. For every Google there are millions of failed search engine ideas.
So, if you want to top the charts for Smoked Fish, then buy the domain smokedfish.com!
Google search for 'smokedfish'
Did you see my deliberate mistake. I put the search in as one word. So you want me to search ‘smoked fish’ instead? Well that’s what I did next and I regret that things get even worse for this ‘use the keyword’ theory. Now the keyword included domains names are no where to be seen! You may click on the second image to see the Google Listing.
Notice that andyrace.co.uk and 3men.com both achieve good positions for each listing. So they must be doing something else right then?
Well that is all until for another time. It is obvious that when choosing a domain name, it is good to be able to include your best keywords for more effective listings. However, that is not enough to justify your top billing. A little more work is required.